Simon Fraser University - [Sfu], Burnaby, British & Columbia - Courses & Fees

Burnaby, British & Columbia

University Public College

The study of how individuals behave in consumer-relevant domains investigating consumer choices and purchase behaviour. This area of marketing draws from social psychology and behavioural decision theory and includes a wide variety of topics such as Decision Making, Attitudes and Persuasion, Social Influence, Motivation, Cognition, Culture, Nonconscious Influences, Consumer Neuroscience, and Emotions. Some background in psychology, business and experience with experimental methods and data analysis provides optimal preparation for students pursuing the behavioural track.

Important Dates

Event	Start Date	End Date
Application Deadline	Oct 17, 2023	Jan 15, 2024

Fees & Funding

Tution & Application Fees

Year	Year 1	Year 2	Year 3	Year 4
Tuition Fees	CA$5958	CA$5958	CA$5958	CA$5958
Total Fees	CA$5958	CA$5958	CA$5958	CA$5958

Living Costs

Head	Avg Cost Per Year
Room And Board	CA$4755
Food	CA$3330

Eligibility & Entry Requirement

Academic Eligibility:

Students must complete a bachelor's degree, with a cumulative grade point average of at least 3.5/4.33
A master’s degree from a recognized institution or its equivalent
Students admitted directly from a bachelor's degree must complete at least 50% of the course work units required for the relevant department's master's program.
A GPA of at least 3.67/4.33(A-) based on the last 60 credits of undergraduate courses is required to be eligible for the program.

Indian Student Eligibility:

Indian students are eligible to apply if they meet one of the following eligibility criteria:

Completed a 4-year UG degree with first class in a relevant field from a recognized institution
Or, completed a master degree with first class in a relevant field from a recognized institution
Or, completed a 3-year UG degree with a first-class from a NAAC-accredited institution

Submission of GRE scores is not compulsory for this program, however, it is recommended to submit the scores (minimum 300) for a better chance of admission.

Along with the minimum eligibility requirements, international students hailing from non-English speaking countries need to prove English proficiency through IELTS/TOEFL/any equivalent test to get admission to this program.