To be eligible for admission to the Master of Marketing, a student must:
- hold a related Bachelor degree (or higher) from a recognized University (or another tertiary education institution of equivalent standing) with a minimum GPA of 4.0 (using a 7.0 scale), OR
- hold a Griffith Graduate Certificate in Marketing (or equivalent) with a minimum GPA of 4.0 (using a 7.0 scale). Students with a Griffith Graduate Certificate in Marketing will receive 40 credit points of advanced standing, OR
- have a combination of alternative admission criteria such as formal, informal and non-formal learning deemed to be equivalent to either of the above.