Most major hotel/resort companies and events are trending towards sustainable systems and operations, where they minimize their impact on the environment while adopting business practices that focus on enhancing the well-being of their customers, employees and other stakeholders.

This concentration covers management issues pertaining to Ethics and Equity in addition to People, Planet, and Profit (what we call "sustainability plus") to develop a cadre of employees and managers who look beyond profit to holistic decision-making that covers these aspects and the multiple stakeholders that result.

The major provides students with local, regional, and global perspectives on current and pressing sustainability issues and problems within the hospitality industry.

The central core of the program focuses on the concept of "sustainability plus," going beyond sustainability to address issues in terms of the five-dimensioned lens of People, Ethics, Equity, Planet, and Profit. Students can focus in sustainable hotel, resort, and event management or sustainable ecotourism management. Students gain hands-on knowledge and skills needed to pursue careers in hospitality, including hotels, restaurants, resorts, festivals and events, ecotourism, attractions, and eco-recreation with a focus on "green" jobs in business and industry.