Students will ascribe meaning to the visual elements, in all their guises and combinations, recognize historic styles, and the cultural forces that shaped them. Students will also identify business opportunities within the art world and focus on planning, organizing, leading, and controlling the use of resources to accomplish performance goals in art organizations.

Mission Statement

The Bachelor Degree in Arts Management from Chatham University is an interdisciplinary program, combining courses from business and the arts. The major is designed specifically to prepare students for leadership roles through expertise in strategic planning, management, marketing and artistic planning. Students will ascribe meaning to the artistic elements, in all their combinations, recognize historic styles, and the cultural forces that shaped them. Students will also identify business opportunities within the art world and focus on planning, organizing, leading, and controlling the use of resources to accomplish performance goals in art organizations.

Arts Management (BA) Learning Outcomes

INFORMATION LITERACY

·         Students must effectively locate and gather information for research and media-related and management analysis through a variety of information media.

·         Students must be able to properly evaluate the quality of the information and its sources.

·         Students must utilize their knowledge gathered from various media and management sources to render well-communicated, designed and conceptualized projects and/or research papers in response to their contextual analysis.

CRITICAL READING

·         Students must evaluate theories related to critical visual studies and management through a combination of written and online texts, hand-outs, journal articles, and in-class lectures, conversations and demonstrations.

·         Students must assess the quality of gathered and presented information as well as its sources.

ANALYTICAL THINKING

·         Students must critically investigate and respond to the work of other media artists, art historians, filmmakers, musicians and business theorists as well as the work of their peers during critique sessions.

·         Students must look for multidisciplinary relationships between arts, management and other fields of research, examining the role of the artist/musician/art historian and manager within a broader social context.

·         Students must exhibit a critical understanding of related technical concerns, representational issues, aesthetic practices, management ideas and concepts through original projects and/or papers.

PROBLEM SOLVING

·         Students must transform critical and analytical research into well-conceptualized projects and informed responses.

·         Students must be able to move from concept to project actualization.

·         Students must have a strong understanding of technique, the technical and critical thinking in order to properly troubleshoot and solve issues related to a project.

PUBLIC WRITTEN COMMUNICATION

·         Students must communicate clearly by writing research or response papers of various lengths, which support coursework requirements.

·         Students must communicate their conceptual and creative concepts clearly in written project statements.

·         Students must formulate a point of view and be able to defend it within the written format.

PUBLIC ORAL COMMUNICATION

·         Students must communicate ideas clearly in oral presentations.

·         Students must actively participate in classroom discussions and group critique sessions.

·         Students must formulate a point of view and be able to defend it orally.