- The goal of the Master of Science in Sports Business program is to prepare future leaders in the areas of policymaking, management, supervision, education, and research. The program provides for the analysis of current trends, problems, and policies that affect sport and leisure services.
- Designed to provide a multifaceted approach to the study of sports business, the program is structured to prepare students for a wide range of career opportunities in athletic administration, marketing and promotions, recreation and event management, and sports analytics.
- Areas of Specialization: Four areas of concentration are offered:
- Athletics Administration
- Recreation and Event Management
- Sport Analytics
- Sports Marketing and Promotions
- Students typically find placements in college athletics, campus recreation, professional sports, sports governing bodies, youth sports, stadium and arena management, and parks and recreation.