Are you a problem solver who enjoys working on creative projects? Do you like analyzing human behavior, conducting research and testing, or developing inventive ways to promote products? If you answered ‘yes’ and find yourself paying more attention to the commercials than the show, a Bachelor of Science in Business Administration (BSBA) with a concentration in marketing is the right choice for you.

You’ll take a variety of courses such as advertising and promotion, consumer behavior, market research and Internet marketing. Plus, more than 90% of Heider business students complete an internship during their college career.