- MS in Marketing Analytics is a focused degree designed for those who want to expand their experience with fact-based decision-making and gain the skills necessary to build a career in the fast-paced and lucrative field of marketing analytics.
- Analyze simple and complex marketing data for managing customer relationships.
- Bridge the gap between analytical models and business opportunities with innovative solutions.
- Plan and develop integrated, interactive, and digital strategies.
- MS in Marketing Analytics curriculum covers key areas in the industry, including marketing research, customer relationship management, and customer intelligence.