Through courses that encourage and develop critical thinking and problem solving, you will develop into a leader who can apply business practices to the sport industry. You will also graduate with the competitive knowledge and ability to communicate your ideas through both written and oral presentations.

Our graduates go on to work in a variety of administrative areas within the sport industry, such as professional sports teams, college athletic departments, sport marketing and public relations firms, sports agencies, and health and fitness facilities. Or, you may apply to a graduate program in sport management or other professional programs, such as business, law, journalism, or public administration.

Program Highlights

  • Learn business skills as they relate to the sport industry
  • Faculty are experts in marketing, diversity and social justice, and risk management
  • Learn foundational principles that blend sport and business
  • Rated a top 10 program by Educational Portal
  • Kinesiology department ranked No. 7 by the National Academy of Kinesiology

On the surface, our BSEd in Sport Management teaches the knowledge and skills to manage sport and exercise programs. But the breadth and depth of the program prepares you for diverse career opportunities in organizations such as:

  • Professional sport teams
  • College athletic departments
  • Sport marketing and public relations firms
  • Sports agencies
  • Health and fitness facilities