- Marketing is a dynamic business, and social media and e-commerce have transformed the way many service sector companies manage their marketing approach. Trained professionals with proven e-marketing skills are in-demand within both online and high street businesses.
- The Marketing Management degree gives the student the business and marketing theory as well as the practical experience they need to succeed in this demanding field. Students will gain a thorough grounding in marketing principles, creativity and innovation, and the necessary business-ready skills sought by employers.
- Using the extensive industrial contacts, this course features promotional and PR work, with market research and market planning briefs conducted with local organizations in order to apply theory to practice.