With theÊBSc Product Design and Innovation at The University of Strathclyde, graduates will have core knowledge of the design process, ensuring that well-designed products are suited to particular companies and markets.

YouÕll develop a wide range of analytical and practical skills to overcome the problems encountered when turning a good idea into a best-selling product. Fundamental engineering skills enable you to understand how products work.

YouÕll also develop skills in ergonomics, aesthetics and graphic communication alongside those in marketing and enterprise management.

Careers

Many companies return year-on-year to recruit from our department.

Product design and innovation graduates have careers in manufacturing industries such as electronics, food and drink, pharmaceuticals and design consultancies.

Some of our graduates go on to graduate trainee programmes with companies such as Diageo, Accenture, Unilever, Procter & Gamble.