You choose basic classes in business and other disciplines, alongside the Business SchoolÕs Management Development Programme. with theÊBA Marketing course at The University of Strathclyde youÕll study a wide variety of subjects and create a curriculum to suit your interests and needs.

Modern business is too complex to be covered by a single subject: modern managers need to have a broad outlook.

You also have the opportunity to try new subjects, some of which you wonÕt have experienced at school or college. At the beginning of Year 2, you choose two subjects to continue studying in Years 2 and 3. YouÕll also select a third, ÔminorÕ subject and take further Management Development skills classes.

Careers

Graduates who specialise in marketing have excellent business awareness, can analyse and present information with good communication skills. They understand how important it is for businesses to strive to be more competitive and profitable.

The Department of Marketing is highly-valued by employers and our graduates find jobs in a wide range of industries including the drinks, finance and service sectors. Recent job titles include:

  • Account Executive
  • Brand Manager
  • Business Analyst
  • Retail Buyer
  • Digital Marketing Assistant
  • Marketing Manager
  • Media Executive
  • Social Media Consultant