• The Bachelor of Arts in Digital Marketing at Birmingham City University is a 3-year undergraduate degree program that is designed to equip students with the skills and knowledge required to succeed in the rapidly evolving digital marketing industry.
  • Throughout the program, students will develop a deep understanding of digital marketing strategies and tactics, including social media marketing, search engine optimization, email marketing, content marketing, and mobile marketing.
  • They will also learn about the importance of data analysis and measurement in digital marketing, as well as the role of technology in driving digital marketing success.
  • The curriculum of the program is designed to be practical and industry-focused, with a strong emphasis on real-world experience.
  • Students will have the opportunity to work on live projects, participate in internships, and gain hands-on experience with the latest digital marketing tools and technologies.