This accredited course will give students an edge in the job market. A year's paid work placement will give them valuable industry experience. They will cover recent developments such as big data and digital marketing, and learn how to integrate them with traditional techniques.

Students will have many opportunities to interact directly with inspirational marketing leaders and use cutting-edge software tools. They spend the third year of their degree putting their marketing skills into practice during a paid placement year in the industry.

With this course, students can:

• get hands-on experience by running real digital campaigns for organizations
• benefit from the knowledge of guest speakers who are marketing leaders in small, medium, and large UK companies
• learn how to use consumer data to make effective marketing decisions - a skill that recruiters consider important