Entrepreneurship is about creating new ideas, new products and services and entering new markets. At the end of this course you will be ready to implement your new business idea and take you to the next stage of your entrepreneurial journey.
First you develop your entrepreneurial capabilities, recognising your creative potential and resourcefulness in order to translate ideas into actions. Next you study key business concepts such as accessing finance, creating a marketing plan and undertaking customer research.
Finally, you undertake an applied research project focusing on your own business idea, helped by a Sheffield Hallam coach and a mentor from an external organisation.
You learn through:
- interactive workshops
- masterclasses
- guest lectures
- industry visits
- integrated simulations
- real life projects
- problem-solving
- applied case studies
- self-study
- start-up workshops
- one-to-one appointments with business advisers
