The International Management pathway is a specialism on the Cross-Cultural Communication MA. It is designed for students who wish to combine the study of cross-cultural communication with developing their knowledge of international business management.
This Cross-Cultural Communication and International Management specialist pathway from Newcastle University is delivered by academic staff in Newcastle University Business School (NUBS). It has been created in response to the growing internationalisation of business and management practice.
You will have the opportunity to:
- critically evaluate the activities of business, governments and multi-national institutions within the global environment
- diagnose and analyse issues confronting managers in international businesses
- conduct a marketing audit procedure, operationalise and evaluate a marketing plan
- critically analyse approaches to business strategy in an international context
- advise on HRM policy development and strategy within international corporations
- prepare, analyse and interpret accounting statements
- design, structure, organise and carry out an advanced research project
The pathway will equip students with the skills needed to develop a career within business management in areas such as:
- management consultancy
- marketing
- financial management
- human resource management.
You will benefit from Newcastle University Business School's excellent facilities and partnerships with major corporate and social enterprises and academic institutions.
