• Marketing is everywhere everything people consume is subject to the principles of marketing. If students want to set out the strategic direction of a business and influence consumer behavior, then this course is for them. This course includes an optional work placement year, at no extra cost.
  • See what it’s like to study at modern, enterprising, and dynamic business school.
  • At the heart of any organization, marketing is the process of understanding consumer journeys, and building and maintaining. relationships with them. Students explore the fundamental values that connect people, brands, and stakeholders, looking at a range of areas such as digital marketing, brand management, and strategic planning.
  • Students work on live projects with local SMEs and national brands, giving knowledge and experience of working in a real-world. marketing department.
  • This diverse, strategic, and creative discipline attracts students from a range of subjects, including business, design, English, media, psychology, and sociology.