Students will likely fall into two types. The first group will typically be interested in pursuing careers as practitioners, managers, consultants, policy advisers and entrepreneurs in the creative and cultural industries in Europe, the Americas, the Middle East, Asia and Africa. Such students will typically take advantage of the potentials to hone practical/core skills, to develop their knowledge base about creative and cultural industries in a global context, and to maximise the ÔDirected Study in IndustryÕ opportunity.

The second group will typically be more concerned with developing academic research in the creative and cultural sectors, and the intersections between industry, cultural policy and international development. Such students will most likely concentrate their programme of study on the regional and theoretical courses available.

Over the past decades the creative and cultural industries have become the focus of a huge amount of research and critical debate. As digitisation transforms the media industries, from music streaming to on-demand TV, there has been an increasing recognition of the economic and cultural value of art, museums, video games and 'heritage'. This programme offers the unique opportunity to critically analyse these developments in a fully global context, across the full range of School of ArtsÊmodules in Media, Music and Art and Archaeology.

Students can tailor their studies to focus on particular regions, art forms or themes, choosing from the wide array ofÊmodules that reflect the unique regional focus available at SOAS, and gain access to world-leading experts on the music, culture and traditions of Africa, the Middle East and Asia. Alongside critical analysis and regional expertise students can choose from a number of practical hands-on modules, in sound recording, podcasting and broadcasting, that will enable them to enhance their skill-set.

The Global Creative and Cultural Industries programme offered byÊSOAS University of LondonÊhas been designed for those seeking to work in some capacity in the creative and cultural sector - either as an artist or producer, or in cultural policy, development or analysis. It also suits anyone looking to establish a research profile in Global Creative and Cultural Industries.