Students will learn how it can make a significant contribution to the success of sports performers, teams, organisations, events and related industries. How to interact and connect with various audiences through broadcasting, branding, print and digital campaigns, as well as analysing consumer behaviour, will be central to this course.
Students will gain an understanding of media technologies and how these initiatives can be used in communicating with a target market in the sports environment. This course will also help them develop skills in gaining sponsorship, writing press releases, management and organisation, event management, business planning, and setting up a small business.
Sport Marketing Executive
- Sales Manager
- Press Officer
- Account Manager
