- The BA (Hons) Fashion Public Relations and Communication course is situated in the School of Media and Communication.
- The course gives you the opportunity to acquire knowledge and understanding of the various aspects of fashion communication, including communication and public relations theories, branding and the fashion industry, how relationships with various stakeholders are developed, the changing media landscape, the integrated nature of communication, crisis and reputation management, strategic planning, innovations in technology, developing and originating research, and fashion communication in a global context.
- You will explore fashion communication in cultural, social and business contexts, and this theoretical and practical work, together with your Cultural and Historical Studies, will ensure that you graduate with the professional and creative skills appropriate for PR and fashion communication. The course is taught by academic and industry-based experts, and there are excellent links with the industry through work experience, live industry-led projects, and an exciting programme of industry speakers.
- BA (Hons) Fashion Public Relations and Communication is based at Lime Grove in ShepherdÕs Bush, just west of Holland Park and Notting Hill. The area, which is rich in cultural influences from across the world, is home to ShepherdÕs Bush Market and the many fabric shops lining the Goldhawk Road. There are numerous restaurants, cafes, delis and food stores, as well as the market, which reflect the many cultures of the people living there. Nearby is the ShepherdÕs Bush Empire, an excellent venue for live bands, and the Westfield Shopping Centre, one of the largest retail complexes in Europe that caters for the luxury market as well as the high street. Holland Park with its Orangery and Leighton House Museum are both worth visiting.