• Learn about the theory of marketing while also developing the practical skills employers look for, including IT, communication and the ability to question and analyze. The marketing principles you'll cover are highly relevant to real-life practice and relate to the professional standards of the Chartered Institute of Marketing (CIM).
  • The inspiring teaching team will share with students their extensive real-world marketing experience, gained in a range of business sectors.
  • It is not all about classroom learning, though. They will also have plenty of opportunities to engage in a wide range of interesting practical activities. For example, they could be part of a winning team at a national competition like the University Business Challenge Worldwide, or AB InBevÕs Best Beer Competition.
  • Through the Business School Intern program, around 35 students each year get a business mentor, work experience, exclusive training and development, and a reference from the Dean. This will look great on their CV.
  • They will also benefit from employer visits, speakers, and business events, like our Global Brand Leaders Conference. These enhance their job market knowledge and give them the chance to network with employers.
  • On graduation, the students may also be entitled to exemptions from the Chartered Institute of Marketing (CIM) professional qualifications.