- The Marketing & Entrepreneurship major provides students with the opportunity to develop skills that will enable them to function in different marketing and managerial roles.
- Students will learn how to write a comprehensive business plan, will be given the knowledge and capabilities required to start up a business, attract venture funding, and lead strong entrepreneurial teams.
- With courses ranging from traditional marketing analytics and research to the new rules of digital marketing and consumer behavior, students will graduate the program with a solid foundation in marketing.