JK Lakshmipat University in collaboration with All India Management Association (AIMA), will be establishing a virtual lab for management students for business stimulation exercises, in the Jaipur Campus.

JK Lakshmipat University Vice-Chancellor, R L Raina said that the BizLab will evolve as the most effective learning tool for management in times to come and it will give exposure in environmental and business issues related to finance, real economic, operations, marketing, and other business functions. 

AIMA Director Neeraj Kapoor said, "In such unprecedented times, we need to be innovating all the time and education should be such that it prepares us for crisis management. We need to look at management education in a different way, using the four pillars of technology, skilling yourself, entrepreneurial mindset, and continuous learning."

Neeraj also added that the basic idea of a business lab is to expose the students about what is happening in the management world. It will help in enhancing the capabilities and aiding their learning.

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The AIMA BizLab brings the advantage of being market backed and also understands the capabilities of the management students.