The programme will equip you with the skills and knowledge needed to design a vast array of products?from medical, sports, and communication equipment to furniture, homeware and architectural fittings. Within this diversity of products and environments, you are encouraged to question traditional stereotypes and develop your own digitally inspired novel interpretations.

This programme will expose you to a wide range of historical, contemporary and future theories and approaches within Industrial Design, but maintains a strong emphasis on industry collaboration and global perspectives. We encourage a hands-on inquisitive and experimental approach to the use of materials, processes and technologies.

Industrial Design sits alongside the other design subjects?Media Design and Culture+Context Design. Cross-disciplinary study is encouraged within the School of Design and in the wider university context, enabling you to combine your studies in design with disciplines such as Engineering, Psychology, Computer Science, Management or Marketing in the form of a minor subject.