Graduates will learn skills in strategic decision-making, innovation, enterprise and knowledge management, delivered through an integrated range of subjects that support successful personal and business development.
The course is designed to consider the challenges faced by businesses and expose students to the concepts and theories that explain how the business world operates. Practical application of these theories in the form of group and individual projects will be integral to your learning experience.
The programme is built on UCC?s international reputation in food education and research and taught by lecturers who are internationally recognised in their field of expertise.
Having successfully completed this course you should be able to:
- comprehend and resolve a variety of marketing and business challenges within a fast-paced business environment
- communicate effectively to business and food science communities
- recognise the importance of good science in business success
- contribute, either in a leadership or supporting role, to the effective functioning of a team
- market development
- product development
- enterprise development
The programme content delivers on three key precepts of successful business:
