At the center of the master's program is a start-up and/or innovation project, which is pursued in interdisciplinary teams during the course of the course in a so-called Digital Innovation Business Lab. In addition, there are the subject-specific and personality-specific modules for digitization, entrepreneurship, and innovation, as well as the individual basic area, where a student can choose between the two priorities STEM and business to close individual technical gaps on the way to innovation and start-up.