- Industrial design develops sensible characters, images, shapes and solutions. Embedded in the faculties of architecture and mechanical engineering, the bachelor's degree program id-regensburg introduced in 2011 puts concepts, objects and products in a cultural context. Tasks focus on questions of social responsibility and ecological consequences.
- Designers create what people want and should want. Accordingly, the teaching moves in the area of tension between service and free design, between art, technology, architecture and industry. Whatever the concept of design is, designers are like architects, generalists in a cross-sectional discipline and specialists in design.