- The Master’s in Marketing degree is designed with an emphasis on the most cutting-edge marketing channels, concepts, and developments. Students in this course will gain a solid understanding of the theoretical foundations of marketing and how to apply a practical approach to today’s marketing challenges.
- Students will learn about the latest in digital and marketing technologies and how to use effective data-driven marketing strategies to drive customer engagement.
- Students will also learn to manage the implementation of strategic and operational marketing plans on a local, national, and international level and explore brand management along with the latest social media channels.
- Students will graduate with the necessary skills and expertise required to take their careers to a senior level in the field of marketing management.