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Jio Institute, Navi Mumbai - Post Graduate Programme in Digital Media & Marketing Communications

Navi Mumbai, MaharashtraPrivate College

Post Graduate Programme in Digital Media & Marketing Communications


Course Fees

Course Duration

1 Year

Total Fees

6 Lakhs

Detailed Fees

general
Total Fees₹ 6 Lakhs

Course Information

Eligibility Criteria

Aspirants seeking admission to the program should meet the following criteria as

  • An undergraduate degree in any discipline with minimum 50 per cent or equivalent CGPA
  • Submit a valid CAT/GMAT/GRE score or appear for Jio Institute Entrance Test (JET)
  • Preference shall be given to candidates with relevant experience
     

Course Details

This programme provides comprehensive education in modern marketing strategies and effective media communication, along with a strong foundation in business and management. Applied projects, case-based pedagogy, tools and frameworks, and global exposure are well-integrated into a holistic programme curriculum to train students in all aspects of marketing domain, right from the basics to the latest technologies. The programme prepares graduates for roles in marketing management, digital marketing, product marketing and analytics. Students will be equipped with essential analytical and business skills to be the next-generation leaders with in-depth understanding of markets and consumers.

Mandatory Core & Foundation Courses

  1. B2B Marketing
  2. Consumer Insight
  3. Digital & Social Media Marketing
  4. Financial Accounting
  5. Financial Management & Decisions
  6. Introduction to Management & Strategy
  7. Introduction to Organisational Behaviour
  8. Marketing Analytics & Research Methods
  9. Marketing Management
  10. Media & Communication Ecosystem
  11. Product Management & Marketing
  12. Strategic Brand Management

Advanced Learning Courses

  1. Advanced Marketing Strategy
  2. Business Analytics
  3. Campaign Planning & Development
  4. Content Creation & Storytelling
  5. Digital Media Analytics & Metrics
  6. Media Ethics & Policy
  7. Media Planning & Buying
  8. Strategic Marketing Communications
  9. Strategic Negotiation

Non-Credit Courses

  1. AI for Marketing
  2. Business Communication
  3. Business Ethics
  4. Design Thinking
  5. Economics
  6. Leadership & Values
  7. Sales & Business Development

Fee Structure (INR):

Application Fee
Particulars Amount GST Amount (incl. GST) Remarks
Application Fee 2,119 381 2,500 To be paid at the time of submission of online application form (Non-refundable)
Programme Fee
Particulars Components Amount GST Amount (incl. GST) Remarks
Admission Fee - 21,186 3,814 25,000 Payable on receipt of Provisional Admission Offer

Fees for 1st and 2nd Quarter

Tuition Fee 233,051 41,949 275,000

Payable on receipt of Final Admission Offer.

Hostel Charges 72,054 8,646 80,700
Mess Fee 66,000 3,300 69,300
Other Charges* 31,780 5,720 37,500
Total Amount Payable as First Installment 402,884 59,616 462,500

Fees for 3rd and 4th Quarter

Tuition Fee 254,237 45,763 300,000

Payable at the start of Quarter 3

Hostel Charges 72,054 8,646 80,700
Mess Fee 66,000 3,300 69,300
Other Charges* 31,780 5,720 37,500
Total Amount Payable as Second Installment 424,070 63,429 487,500

Total Fee

848,140

126,859

975,000



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