• The Advanced Diploma in Advertising and Marketing Communications Management is a 3-year program at Mohawk College.
  • This program is well-recognized by industry professionals locally and nationally.
  • Students will be specialized after the first year in a creative or business stream.
  • The major components of the Advertising and Marketing Communications Management  program are:
    • Art direction
    • Copywriting
    • Layout design
    • Basics of photography
    • Graphic design
    • UX app prototyping and idea generation techniques
  • Students gain an understanding of Adobe Creative Suite for photo editing, layout design, and video editing and effects.
  • Students can test and apply course concepts through current software in the computer labs.
  • Students also have an opportunity to participate in a seven-week field placement.
  • The Graduate Satisfaction Rate for this college is 80%.
  • The students may have job opportunities in:
    • Advertising Agencies
    • Client-Side Marketing Departments
    • Print, Broadcast or Digital Media
  • The Graduate Employment Rate of this college is 88%.