- The Certificate in Marketing Management - Professional Sales is a 2-year program at Lambton College.
- Students will have the opportunity to apply to the Co-operative Education Program.
- This program prepares students for an exciting career in marketing or sales.
- The students learn the main topics of the program including:
- Marketing Fundamentals
- Finance Concepts for Marketing
- Professional Communications
- Consumer Behaviour and Trends
- Integrated Marketing Communications
- Sales Management
- Applied Project
- Students also gain knowledge in search engine marketing (SEM) and search engine optimization (SEO) through Google Analytics and Google AdWords.
- Students must have a GPA of 2.8 or greater to participate in a full-time Co-op work Term.
- In Term 3 students have the option to participate in a co-op work and gain real-world experience.
- The student to faculty ratio is 57:1 which bridges the gap between faculty and students.