SP Jain Global’s Bachelor of Business Communication (BBC) is a 3-year undergraduate program that helps students master the intricate dynamics of communication – a fast-growing function of management, especially in today’s ever-evolving digital world. Through this program, students gain powerful insights and practice in reputation management, journalism, public relations, crisis communication, social media and intercultural communication. They get the opportunity to live and study in Mumbai and Sydney, two of the world’s top business centres, and learn communication strategies from a global perspective.