Bachelor of Arts and Bachelor of Communications and Media:
- get to choose from a range of creative Arts subjects designed around interests
- acquire the ability to problem solve, analyse and evaluate information in a systematic, creative and insightful way.
- specialise in one of four professional communications areas: journalism, marketing communication, corporate and public communication and sports media.
- apply professional judgement and knowledge in adapting marketing communication theories, principles and methodologies across diverse social, cultural and organisational contexts.
- explore narratives that inform, persuade and generate change.