- Develop tradeable knowledge and strategic thinking to advance or change student career.
- Study consumer behavior, marketing and survey research, marketing management and Advertising, Marketing or Public Relations unit of their choice.
- Develop marketing management skills with a practical focus on domestic and international industries.
- Prepares student for a career as a business development manager, brand or product manager, marketing consultant or marketing manager.
- Opportunities to progress on to the Master of Business.
- Complete online or on-campus in 1 semester full-time or 2 semesters part-time