Bachelor of Media (Social Media and Digital Promotion) gives students the skills and insight to capitalize on the incredible career opportunities presented by the global social media phenomenon.
In addition to gaining a broad knowledge of the media industry and digital storytelling, students will:
- Develop a firm grasp of effective image- and brand-building principles
- Build a suite of public relations and marketing communication skills tailored to the digital realm
- Gain a thorough understanding of how to build and manage media relationships
- Unpack the screen and sound industries’ unique opportunities and requirements
- Learn from experienced industry professionals.